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ESP Progress

Bret Williams - Tuesday, November 03, 2009
Finalizing ESP (E-commerce Success Program) has been quite a wonderful journey. With each step, we find we're including much, much more information than we realized might be required. All that we have learned over the past 15 years is being distilled into ESP, and while this cornucopia of knowledge is impressive, we run the risk of overwhelming our students. When is the amount of information too much? Can you have too much information when staking your financial livelihood?

I fear - and hope - we are erring on the side of too much information.

But, let me also note that our intent with ESP is not to simply shovel pages and pages of information to our students. We are building ESP to be interactive, a step by step journey. Each student will proceed according to their needs, and receive the information they need when they need it according to their place in the process.

We may be too close to the project to be unbiased, so we're seeking beta testers to give ESP a try. By beta testers, we actually mean people who want to build an e-commerce Web site and want to actually launch it and begin making sales. In return for their feedback, and for suffering the occasional bug or hiccup, we are waiving our normal ESP enrollment fee. It's the least we can do for those willing to act as guinea pigs.

If you or anyone you know is interested, go to our Enroll page and fill out the brief on-line form. We're looking for a variety of e-commerce ideas to fully test our platform. And those participating will get the full ESP treatment, plus personal guidance and help from our team.

Enjoy.
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