Posts From the monthly archives: "September 2011"
Holiday Online Shopping

For online retailers, engaging the consumer when they are ready to purchase is important, and understanding online shopping behavior can give the e-tailer a competitive edge. Thirty-seven percent of American consumers plan to do some holiday shopping by Halloween. They’re starting their holiday shopping early, but plan to spend less on each…(Read More)

PayPal Offline

This week, PayPal gave merchants a sneak peak at their new payment technologies. Scott Thompson, President of PayPal stated, “the future is about creating real consumer choice, flexibility and control over how people shop and pay.” The illustration below is a summary of the new products, services and capabilities that were demonstrated. In advance of…(Read More)

Search Engine Report

comScore, Inc. released its monthly analysis of the US search marketplace. Google remains the dominant search engine for August 2011, with a 64.8 percent market share. However, that was down 0.3 percent from the previous month. Yahoo! and Microsoft Bing gained slightly. Yahoo! had a 16.3 percent market share which was up…(Read More)

Social Media Report

The Nielsen Company’s third quarter “State of the Media: The Social Media Report” reveals some interesting insights as to how Internet users spend their online time. [quote style =”1″]“Sixty percent of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a…(Read More)

Holiday Online Shopping

Are you ready for an increase in online holiday sales? The Census Bureau report  for the second quarter of 2011, illustrates that the online buying trend is steadily growing. With more consumers making buying decisions and purchases online, it can be prognosticated that holiday e-commerce sales will be strong. [media url=”…(Read More)

Online Retail Sales

Online retail sales are climbing. The independent research company, Forrester Research, Inc., attributes 9 percent of all US retail sales to online purchases, and predicts that by 2014 that will increase to 11 percent. Overall retail sales were up 3 percent in the fourth quarter of 2010, however online sales were up 13.5 percent…(Read More)

Cyndi Williams

As COO and co-founder of novusweb®, Cyndi focuses on managing online operations for select clients. She is an expert in operating stores, including fulfillment, advertising, and social media.