Online Shopping Behavior

Online Shopping Behavior

For online retailers, engaging the consumer when they are ready to purchase is important, and understanding online shopping behavior can give the e-tailer a competitive edge. Thirty-seven percent of American consumers plan to do some holiday shopping by Halloween....
PayPal and Offline Shopping

PayPal and Offline Shopping

This week, PayPal gave merchants a sneak peak at their new payment technologies. Scott Thompson, President of PayPal stated, “the future is about creating real consumer choice, flexibility and control over how people shop and pay.” The illustration below...
Search Engine Ranking for August 2011

Search Engine Ranking for August 2011

comScore, Inc. released its monthly analysis of the US search marketplace. Google remains the dominant search engine for August 2011, with a 64.8 percent market share. However, that was down 0.3 percent from the previous month. Yahoo! and Microsoft Bing gained...
Social Media Report

Social Media Report

The Nielsen Company’s third quarter “State of the Media: The Social Media Report” reveals some interesting insights as to how Internet users spend their online time. “Sixty percent of people who use three or more digital means of research for product purchases learned...