Bret has never been satisfied with what has already been accomplished. He’s a creative problem solver who believes that what can be conceived can also be achieved. Over the past two and a half decades (and even before he dove into the Internet), Bret has accepted challenges as just steps on a journey.
First Live Sporting Event Coverage
To showcase the fast networking of the Alamobowl, Bret and his team were asked to quickly assemble a live demonstration by steaming photos and press-box updates of the 1995 Builder’s Square Alamobowl. The first live coverage of a major sporting event on the Internet. Built, configured and launched in only 10 days.
First Online Car Buying Website
In the early days of the Web, no one could believe that it was possible to build a website to allow a car buyer to choose a model, color, and options, and receive an online price.
No one, except Bret. He built the first interactive car-buying website in the world.
Rapid Wireframing System
USAA is great at insurance, but in 1999 was challenged to get web projects completed quickly and to the market. Identifying considerable areas of duplicate effort, Bret created a pioneering wireframing UI that helped product managers scope projects so that developers could build on top of the layouts instead of re-building them from scratch each time.
Betty Crocker® is one of America’s most respected brands. Their first online “catalog” was nice but was not producing impressive sales.
Bret and his team were chosen against firms in New York and Minneapolis to tackle this challenge, with one caveat: they had to build the platform from scratch, integrate it to the COBOL system, and launch it all in 30 days.
They did and next quarter sales for Betty Crocker rose over 3,000%!
First HIPAA Compliant File Transfer
In 2004, Medical Transcriptionists could not take advantage of the new digital voice recording technologies because they had no way of securely transferring the audio files and resultant transcription over the Internet. While SSL encryption was available, Federal HIPAA regulations required much more security and accountability.
In short order, Bret programmed and marketed a successful file transfer platform that remained in full operation on its original codebase until 2019.
Niche-leading Online Business
Necessity is the Mother of all invention, and in 2005, Bret needed a solid, secure, and marketing-focused ecommerce system to use to sell digital dictation and transcription equipment for his NovuScript subscribers.
Since there was no such animal in the marketplace, Bret programmed his own, and within months, American Dictation was the leading online reseller of high-end equipment, beating out over 150 other authorized dealers who had decades of retail experience in the niche.
American Dictation was sold in 2009, and today is still a leader in sales and service.
New Product Type
Magento® is an incredibly powerful ecommerce platform, but for several of Bret’s clients, the lack of a true Bundle product type was hard to overlook. It’s common for online merchants to sell two or more inventoried items as a reduced-price promotional bundle. And Magento had no native means of accommodating this.
Bret’s team crafted — and sold — a Magento v1.x extension that created a new product type within Magento and allowed merchants more selling flexibility.
Inter-platform Data Migrations
As Shopify’s viability as a major ecommerce solution improved, many online sellers who were faced with upgrading their existing systems moved to Shopify — or wanted to. Most soon realized that the conversion of years of product, order, and customer data from their existing system to Shopify was not only daunting; most considered it impossible.
One of Bret’s passions is data. And no one realizes the nuances of inter-platform migration like Bret. It’s not a simple matching of fields; it’s knowing how to combine, enhance, and manipulate data as they move from one system to another.
It’s Time to Excel
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Spend just 45 minutes with Bret and you’ll find out just how successful you can be!