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Staying Ahead of the Competition

Each year, our team puts together a report projecting what we see as trends in SMB e-commerce. We focus on the technologies, creative design, marketing and operations that most impact emerging mid-market merchants. This year, we decided to release our proprietary report to the public. While the report may not be “earth-shaking…(Read More)

Migrating Magento to Shopify

After working with clients to build and manage many Magento-powered shops over the years, we’re actually working more with Shopify than ever before. It’s been an interesting transition, but not without good reason. There are plenty of issues with which an online merchant has to deal on a daily basis: inventory, orders…(Read More)

DIM Pricing for 2017

Two years ago, the parcel services shook up industry pricing models by implementing dimensional (DIM) weight pricing. For those within e-e-commerce, it was difficult, and sometimes expensive, working around this new pricing model. Now, the parcel services are changing their algorithms by decreasing their DIM factors and making some shipments more expensive. We…(Read More)

Learning Magento 2 Administration Book Cover

Packt Publishing, a leading publisher of books related to open source software and platforms, has released Learning Magento 2 Administration, written by Cyndi and me. The book is now on sale on Packt’s website, as well as on Amazon and other online retailers. It is available in both hardcover and digital formats. We’re…(Read More)

Mobile Shopper

On May 24th, Sridhar Ramaswamy, Senior Vice President of Advertising and Commerce, opened the summit by asking Google, “how many global searches are made on Google?” The answer: trillions are made every year. And, more Google searches are happening on smartphones than desktops and laptops globally. More than one-half of the traffic is coming…(Read More)

Magento 2 Migration Program

We’re extremely thrilled to announce our new Magento 1 to Magento 2 Migration program. It’s important to us that we’re able to bring an affordable, thorough process to those who want to take advantage of Magento 2’s advantages. Should I migrate to Magento 2? We do get this question a lot…(Read More)

Written by Aaron Houghton of www.boostsuite.com. Aaron Houghton is a co-founder and CEO at BoostSuite.com, the collaborative marketing platform for small businesses. Aaron has over 15 years experience building and selling marketing products to small businesses around the globe. Your new online store just went live. You placed a test order…(Read More)

Beginning April 21, Google will include mobile-friendliness as a ranking signal. When searching the Web on your smartphone or tablet, Google will begin showing relevant mobile ready search results first. More and more searches are being made on mobile devices and Google is making sure the sites displayed in the search results are relevant…(Read More)

UPS began pricing their ground shipments based on dimensions, rather than actual weight, on December 29. FedEx will follow suit on January 5, 2015. Prior to this new shipping rule, dimensional weight pricing applied only to packages that were three cubic feet or more sent by ground shipping, and to packages shipped by air. Dimensional…(Read More)

We were recently tasked with finding a Member Directory solution that would integrate with a WordPress installation we created for a non-profit organization. In addition to membership management, they also needed to be able to manage events. Another important feature requirement was the financial integration into QuickBooks. There are several popular member management tools…(Read More)

Bret Williams

Bret is the a co-founder and the Managing Partner of novusweb®. He is also author of several books on Magento and e-commerce and is sought as a speaker and trainer. Bret has been crafting internet innovations since 1995.