How to Boost Holiday Sales

How to Boost Holiday Sales

Almost $20 billion was spent during the period of November 1 through December 4, 2011 and Gian Fulgoni, comScore chairman, predicts that we will see several more billion dollar online spending days as we approach the middle of December. How Can You Capture Holiday...
Cyber Monday 2011

Cyber Monday 2011

Are you ready for Cyber Monday 2011? This is the day many online retailers kick-off their holiday season by offering special incentives to their shoppers. And it’s just around the corner; this year it falls on Monday, November 28. Over 1 billion in 2010 Last...
Free Shipping This Holiday Season

Free Shipping This Holiday Season

Nine in 10 online retailers (92.5%) say they plan to offer Free Shipping this holiday season. The National Retail Federation, citing a survey conducted by BIGresearch, notes that this figure is up from 84.8 percent in 2010. Online Retailers Prepare for Holidays The...
Online Shopping Behavior

Online Shopping Behavior

For online retailers, engaging the consumer when they are ready to purchase is important, and understanding online shopping behavior can give the e-tailer a competitive edge. Thirty-seven percent of American consumers plan to do some holiday shopping by Halloween....
Social Media Report

Social Media Report

The Nielsen Company’s third quarter “State of the Media: The Social Media Report” reveals some interesting insights as to how Internet users spend their online time. “Sixty percent of people who use three or more digital means of research for product purchases learned...