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Holiday Online Shopping

For online retailers, engaging the consumer when they are ready to purchase is important, and understanding online shopping behavior can give the e-tailer a competitive edge. Thirty-seven percent of American consumers plan to do some holiday shopping by Halloween. They’re starting their holiday shopping early, but plan to spend less on each…(Read More)

Social Media Report

The Nielsen Company’s third quarter “State of the Media: The Social Media Report” reveals some interesting insights as to how Internet users spend their online time. [quote style =”1″]“Sixty percent of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a…(Read More)

Cyndi Williams

As COO and co-founder of novusweb®, Cyndi focuses on managing online operations for select clients. She is an expert in operating stores, including fulfillment, advertising, and social media.