Online Shopping Behavior

Online Shopping Behavior

For online retailers, engaging the consumer when they are ready to purchase is important, and understanding online shopping behavior can give the e-tailer a competitive edge. Thirty-seven percent of American consumers plan to do some holiday shopping by Halloween....
Social Media Report

Social Media Report

The Nielsen Company’s third quarter “State of the Media: The Social Media Report” reveals some interesting insights as to how Internet users spend their online time. “Sixty percent of people who use three or more digital means of research for product purchases learned...